CNN Reported recently that the immensely popular mobile app Angry Birds was downloaded over 500 million times last year, and over 200,000 years were collectively spent playing the game. That’s right – I said years. The average American spends 4 hours a day watching TV, and over a lifetime will have spent 9 years glued to the tube. Yikes – I’m not an economist, but maybe our economy is in the tank because of our entertainment addiction, and more specifically, a lack of personal discipline regarding our own time. Don’t get me wrong, I love Movies and my iPad as much as the next guy, but I wonder what it does to our motivation to accomplish bigger things in this life. I wonder what it does to us to sit down and zone out for hours a day rather than work on plans for the future, work on our marriages, our health, our homes, etc… This post wasn’t written to make you feel bad; in fact, it’s more of a public accountability process for me and a challenge to you. Let’s take a few of those things we’ve been putting off and put them on the front burner, and I’ll tell you why.
First of all, it feels good to finish something or accomplish a goal. The reward of accomplishing something you set out to do is always better than the excuses of falling short. A great man once told me that we should never plan to just finish, our preparations should allow us to far exceed our own goals. The metaphor applies whether you’re talking about a bike race, sales goals, personal wealth, company profitability, or any number of clear measurable goals. So here’s the problem, setting goals and sticking to them is hard work. It takes thought, planning, reasonable structure, and discipline.
So here’s one place to get started, pioneered by Sitkins International… Take a piece of paper and divide it into three areas. In one, write “Have To” – these are the things that you are compelled to do no matter what. Fill it out – an example is filling out required reports. In the next area, write “Want To” – these are things that motivate you. Fill it out. An example is a vacation to Maui or a new car. In the final box, write “Should Do” – these are things that stress you out. This area will come easily enough; they’ve been bugging you for a long time and possibly keeping you up at night. My own personal should do’s are to be more committed to structure in my leadership position, to visit my customers more often, and to be involved in my community more, among others.
Now the important part – to become more effective in life and to exceed the goals you set for yourself, you must take the “Should Do’s” and make them “Have To’s”. I “Have To” create a structured calendar of implementation and stick to it for visiting my customers, and although this commitment may mean that I’m out there on days I don’t feel like going, the definition of discipline is to stick to the plan even when it’s tough to do so.
So put down Angry Birds and turn off the TV, and start thinking about the future!
Adam Wagoner, MBA, CIC
VP Operations
*My thanks to Sitkins International, Roger Sitkins, Patrick Sitkins and Larry Linne for all of your insight on this matter.
